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Article Marketing Made Easy

by srana25

Article marketing is most probably the most effective link
building strategy in existence.  Picture it this way.  Article
directories allow you to include a resource box for every article
you will submit.  Inside this resource box, you could include a
link to your website.  If you will submit just one article to 100
article directories, you'd immediately receive 100 back links to
your website.  There are thousands of article directories in the
World Wide Web!

Now, if you will submit, say, 5 articles to a hundred
directories, you'll get 500 back links easily!  The best part
about this strategy is that quite a number of article directories
have high page ranks.  We're talking about PR4, PR5, and on
occasion, PR7 websites!  Having a link to your own website in a
website which has a high page rank would give a significant boost
to your own pages' search engine standing!

All seems rosy with article marketing, but as with everything
else, there are doubts as to its real nature.

Let's have a no hold barred, truly in depth discussion about the
matter, by asking the questions you always had in your mind but
had no opportunity to set loose.  Let's begin.

1.  If I will submit the same article to many article
directories, won't it violate a search engine's policy against
duplicate content?

No, it won't.  Since we're dealing with high ranking websites,
the search engines would assume that the submitted content is
their original work.  This is the reason why a lot of article
directories are pretty confident about the articles they display.
 The problem that they encounter, really, is with regards to the
credibility of their services.  They don't want to be known as a
repository of junk content, that's why they have outlawed the
posting of PLR articles as well as articles imbued with affiliate
links.

2.  Does this mean that I could submit articles which I have
already posted in my own web pages?

No!  Since the search engines would assume that the higher
ranking websites are the originators of the content, your web
pages would be distinguished as duplicates, and this could
possibly lead to the de-indexing of your website.  You wouldn't
want this to happen.

3.  Could I submit as many articles as I could to as many
article directories as possible?

Yes, you could!  In fact, this is very much advised, to build up
your link popularity and secure for your website a great page
rank.

However, please bear in mind that search engines, and Google in
particular, become quite wary about a website that suddenly
experiences a great increase in the number of its back links.  It
is advised that before you submit another article to the article
directories, you have to wait for at least 3 weeks after your
last submission.

4.  My page views are quite low.  Does article marketing really
work?

Yes, article marketing does work!  If your article's page views
remain in low levels, ask yourself the following:

a.	Is the subject of your article interesting enough?  Does it
cater to a wide audience?
b.	Is your title enticing enough to merit a reading of your
entire work?
c.	Is your article informative enough to merit recommendation?
d.	Is your article readable enough to give your audience an easy
time in digesting the information you want to share?

These are the factors that contribute to low page views.  Doing
some necessary editing to correct these problems can dramatically
increase the number of times your article would be viewed. 
Additionally, some article directories really attract a few
visitors.

5.  How sure am I that my article would be kept intact by people
who would use it in their own websites or eZines?

You can never be sure.  This is why you have to run your own
check from time to time.  Search for unique phrases in your
article, and click on the results.  Determine if the webmaster
honored your resource box.  If he did not, you could ask him to
include the same, or you could file a complaint with the article
directory so that they themselves could act on the matter. 
Vigilance is the key.

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